Comperio and Microsoft Seminar – New York City – USA

Join us in New York City for a day of Search Innovations.

As the current business climate has taken on a more positive sentiment, it’s time to employ a more innovative approach to business development. As search is becoming the de facto infrastructure for finding and delivering information, new and creative search driven solutions are being introduced to the market by pioneering firms. This search innovations seminar will showcase some of these innovative firms and search solutions.

Welcome!

Location:
Microsoft Corporation 1290
Avenue of the Americas
6th Floor
New York, NY 10104 USA

Date:
28th of June 2011 1pm to 5pm

For registration please send email to: events@comperiosearch.com

Agenda

1:00pm – 1:15pm Welcome

By Bjorn Laukli CEO, Comperio Inc.

1:15pm – 2pm Search Innovation #1: RAMP – Content Optimization platform

State-of-the-art web technologies still require text in order to understand the meaning of content objects. This poses unique challenges for video which is typically published to web sites with a lack of descriptive text. This presentation will explore the value of metadata in driving video discovery, engagement and monetization. Best practice implementations and associated case studies will be reviewed in addition to how RAMP’s industry-leading metadata creation platform is integrated with Microsoft products.

by Nathan Treloar, VP of Strategic Markets, RAMP

2pm – 2:30pm Search Innovation #2: The Deal – Providers of unique and proprietary information

The Deal LLC has been a leader in sophisticated coverage of The Deal Economy. Through print and digital products, it provides unique and proprietary content that serves the news, information and idea generation needs of corporate and financial dealmakers, This presentation will share the experiences of The Deal LLC in transforming itself from its traditional operations to being a sophisticated source of information for corporate and financial dealmakers using technology,content,people and processes.

by Niraj Pant, CTO, The Deal

2:30pm – 3:00pm Search Innovation #3: Local Matters – Connecting consumers with local business

Local Matters is a leading provider of interactive local search technology and marketing solutions designed to connect consumers to local businesses through mobile, social and online channels. This presentation will focus on how mobile applications can help promote various categories of nearby business, advertisers, attraction and deals to reach consumers real-time.

by Wim Haverhals, SVP Technology, Local Matters

3:00pm – 3:15pm Networking Break
3:15pm – 4:00pm Search Driven Applications – A glimpse into the future

The use of search technology has come a long way since the introduction of Google in 1998. This presentation gives an insight into what can be expected of the world’s leading provider of search solutions in the future

by Carlos Valcarcel, Fast Technology Specialist and Enterprise Search SME

4:00pm – 4:45pm Microsoft’s Cloud Platform – Windows Azure

What is the Windows Azure platform? Windows Azure and SQL Azure enable you to build, host and scale applications in Microsoft datacenters. They require no up-front expenses, no long term commitment, and enable you to pay only for the resources you use.
Why use the Windows Azure platform?

  • Focus on development not infrastructure.
    • No need to buy servers or dedicate resources to infrastructure management.
    • Automated service management shields you from hardware failure and routine maintenance.
  • Respond faster to customer needs.
    • Familiar development tools (Visual Studio, Eclipse) get you started quickly.
    • Test and debug applications locally before deploying to the cloud.
  • Use your existing skills in the cloud.
    • Use your existing skills with Visual Studio and .NET to build compelling applications.
    • Build applications in Java, PHP and Ruby using Eclipse and other tools.
  • Build a cloud business with Microsoft.
    • Worldwide reach through our global datacenter and CDN footprint.
    • Partner offers and programs to get started building for the cloud.

Leslie Schwartz, Windows Azure Solution Specialist

4:45 – 5pm Call to Action!

by Bjorn Laukli, CEO, Comperio Inc.

5pm – 6pm Networking and tapas

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